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Value-oriented marketers constantly measure
Value-oriented marketers constantly measure a. the desire to achieve against the need for a stable source of supply.
b. the goal of efficiency against the price charged by competitors.
c. promotional effectiveness against ethical advertising standards.
d. the problem of price maximization against cost-efficiency.
e. perceived customer benefits against the costs of their offerings.
Final answer:Value-oriented marketers measure perceived customer benefits against the costs of their offerings to ensure that the benefits outweigh the costs. so the correct option is e. perceived customer benefits against the costs of their offerings.Explanation:Value-oriented marketers constantly measure the perceived customer benefits against the costs of their offerings. They assess the value that customers perceive in their products or services and compare it to the price or cost associated with those offerings. This helps marketers ensure that the benefits provided to customers outweigh the costs, ultimately driving customer satisfaction and loyalty....
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